You don’t have to be a multinational electronics maverick to know that CES, the Consumer Electronics Show held in Las Vegas, is the biggest and most important trade show of the year. It’s a place where established business moguls and cutting-edge startup founders collide, with over 182,000 people attending.

MINI earned Event Marketer magazine’s 2014 Silver Event Technology Award for “Best Use of Single Technology (B-to-C).” Czarnowski was one of the partners that contributed to the award-wining design.

As the use of technology continues to rise within the experience marketing industry, so, too, do audience expectations. Flat, passive displays fall far short of captivating a crowd. Today’s audience demands meaningful entertainment and interaction with your brand.

Die Consumer Electronics Show (CES) in Las Vegas ist die weltweite Bühne für Innovationen und Technologietrends. In diesem hochkarätigen Umfeld musste Bosch einen Auftritt präsentieren, der seinen Status als führender Akteur in bahnbrechenden Technologien widerspiegelt.